Advancing Cybersecurity in the Digital Era: Proactive Strategies, AI Integration and Blockchain Applications
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Abstract
In the digital age, cybersecurity threats pose a significant challenge, necessitating proactive measures to safeguard sensitive information and systems. This study examines the importance of robust practices such as strong passwords, encryption and multi-factor authentication (MFA) in fortifying digital security. Public awareness campaigns are highlighted as critical tools for empowering individuals to recognize and mitigate threats like phishing and online scams. The integration of Artificial Intelligence (AI) and blockchain technology is explored, showcasing their transformative potential in threat detection, prevention and secure transactions. AI enables real-time monitoring and automated responses, while blockchain ensures tamper-proof, decentralized systems. The paper also reviews India’s evolving cybersecurity framework, including the IT Act, the Digital Personal Data Protection Act and RBI guidelines, emphasizing their role in addressing cyber risks. By combining technological advancements with regulatory measures, this study provides a comprehensive framework for enhancing cybersecurity resilience in an interconnected world.
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